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Beep beep! What’s happening on board the Start Up Britain bus?
no commentsEnterprise Nation editor Simon Wicks reports from the London stop of the Start Up Britain Summer Bus Tour. Emma had warned me the Start Up Britain bus would be rather colourful and she was right. You certainly can’t miss it in this secretive corner of St James on a grey London afternoon – its bright
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Make yourself indispensable to your best customers
no commentsThe best way to ensure customers keep bringing their business to you is by consistently meeting their needs. Here are some tips on how to go about it. Customer is king Consider these points as a route to customer satisfaction that’s not wholly based on price discounting but more on brand loyalty and star treatment.
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Four facets of marketing success
no commentsHave a think about the marketing objectives of your business. Ultimately, the measure of marketing success will be increased sales and there are a few pointers to consider along the way. Goals & objectives When mapping out marketing objectives, ensure they are: Specific – for example, one of your objectives might be to get 30
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Making sense of the EU cookie legislation
3 commentsThe new EU law on cookies on web sites came into force on 26 May 2011. To date, there’s been little guidance on what’s expected of web site owners or on penalties for failure to comply. Finlay Carmichael of C2 Software attempts to make sense of what small businesses should be doing to ensure web
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StartUp Britain Summer Tour: Day four
no commentsAs I woke to rain, I wondered how the day would evolve. And indeed that was the location of our first stop, the E-volve centre in Sunderland Software City where the sun started to shine and we welcomed on board Barclays Take One Small Step winners, Laura and Gaye from Choccards (thanks girls, for doing a
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